Google Search Campaigns - The Bedrock Of Google Ads

Google Search Campaigns have come a long way since they were launched with the original AdWords in 2000.

We specialise in building Search Campaigns that include the most relevant and productive settings. We use extended text ads, ad extensions, negative keywords, targeting options, clever bidding structures and more.
Talk To Our Team About Google Search Campaigns
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Included in the Google Ads Search Campaign Solution

  • Creation of a new Search Campaign(s) within your Google Ad Account. We treat this as infrastructure to ensure you OWN your long term value.

  • Implementation of Google best practice techniques to ensure maximum return.

  • Cost Per Lead (CPL) Dashboard using Google Data Studio, so you can measure what is working and where the value is.

  • Management and refinement of the campaign, including advice on the best possible budget for your business.

  • “How To Guide” support to allow our clients to self manage their keywords, billing and  ownership of the campaign.

Why Use a Google Search Campaign?

It is common for business owners / stakeholders not to understand the differences between AdWords campaign types. There are however very clear reasons for using specific campaign types for specific business reasons.

  • Search Campaigns allow you to bid on any keyword a user searches for on Google - this means when someone is searching for something you can offer them, you can offer your product / service.

  • Search Campaigns allow you to pack a whole heap of punch into a single text ad. With extended text ads you can command more space above your competition and helps you get noticed.

  • Search Campaigns allow you to extend your ads with sitelinks, phone numbers, calls to action, or downloads.

  • Search Campaigns allow you set your own daily budget to stop you overspending.

  • Search Campaigns allow you to use negative keywords, so you don't waste money on irrelevant clicks.  

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