Founding Partner & CEO / Founder
I was born on the North Shore and now live in Hatfields Beach. It’s a gem of a place. I have been married since 2012 to Jaye and she and I have two equally beautiful children, Monty and Juliette.
I am proud of what Web Wonks has become. While I may have been the one to start the company, I am fortunate to work with a group of people who are committed to using web analytics data to power decision making and achieve results for our clients.
The collective knowledge of past and present staff is retained in the structures of the company. It's genuinely humbling to be surrounded by smart people who share my geeky love of data, and I enjoy learning from the team with each passing project.
I referee rugby. This is my 8th season as a Referee – my second year back since 2011. I really enjoy getting out on the field, having a laugh, and trying to be the most ignored person on the field.
I love talking to people from all walks of life – I often ask what makes them happy. It’s a great learning exercise and I enjoy what I find out about our communities.
Partner & Head of Client Accounts
I am Managing Director here at Web Wonks, and I am extremely proud of the Web Wonks team. I personally believe in the knowledge and expertise that Web Wonks provides, in an ever changing industry.
I have a varied background ranging from Social Work to a number of administrative roles. I thoroughly enjoy working within a fast, upscale environment, and I thrive on diversity.
I am undeniably customer focused and extremely driven to deliver the very best for Web Wonk’s clients. I achieve this via transparency, integrity and ensuring that industry best practice is adhered to at all times.
I grew up with two sayings drummed into me - the first from my Grandfather 'honesty is a man's best policy' and from my Mother 'Do, and then sit'. Both have been equally motivating in their own right, as honesty really is the only way to live, and I truely believe that from honesty comes integrity, and you cannot survive in business without it. My Mum's saying taught me discipline, as I never stop a task until it is completed to a high standard.
My passions are travel and food! In my spare time you will find me either planning our next family adventure, cooking, whipping up a gin cocktail, strolling through an artisan market, playing at the beach with the family, or curled up with a good book. I am fortunate to have been blessed with a loving family and an array of wonderful friends, who now live in all different parts of the world. I love to stay fit and healthy, so I work out most days at my local F45 studio.
Partner & Head of Insights
I migrated to New Zealand in January 2011 from India. After completing my Bachelor’s Degree in Business Administration, I went on to complete a Post-Graduate Diploma in International Business in New Zealand. I have always been appreciative of the learning and experience granted to me by this country and allowed me to sustain a living here.
I love Auckland’s multi-cultural society and work ethics amongst employees.
I joined Web Wonks in July 2014, first working within the Operations team and then moving into the Insights team where I am now Head of Insights and Innovation.
With my experience in the past couple of years, I have always acknowledged what is most important for our clients. As part of my role, I strive to educate the clients and help them to understand and read their own data. I always state ’The more you know about your benchmarks, the better your decisions will be for allocating costs to different platforms’. I like to emphasise that it is not only about helping the client with revenue generation but improvising their leads and revenue for a sustainable growth.
Partner & Project Manager - Insights
In 2003, I came to New Zealand from China as an international student. After my university study in Tourism and Marketing, I worked in the industry for 5 years.
After receiving my master degree in Business Research at Massey University with distinction in 2016, I joined Web Wonks as an Insights Specialist. The vision, passion, and ambition of the company in web analytics really impressed me.
Just like the company's name - Web Wonks, which means a person who studies a subject or issue in an excessively assiduous and thorough manner. I am enthusiastic about data. I am very much enjoying working with my lovely team and growing with the company.
At Web Wonks, we value every customer’s needs and always impart value. We deliver an amazing service to help our customers achieve business success.
Sales & Outreach
Born in Auckland, I grew up in Titirangi, and have fond memories of the seemingly carefree times of the early 70’s. It felt like a great time for a kid to be growing up.
I have a strong sales background with broad experience across a range of industries. I joined Web Wonks in 2017 as part of the new business team, and I am thoroughly enjoying the world of Web Analytics. It is such an interesting, fun, and ever evolving industry. There is a fantastic culture here, and the team is very passionate about providing a great customer experience.
I enjoy boating, fishing, rugby and many other sports. Walking along Orewa beach although, I need to increase the frequency! A favourite pastime is relaxing at my friend's Homestead near Leigh north of Auckland.
Traffic Controller - Insights
New Zealand has been my home since 2015, when I moved here from Germany with my family. Apart from the stunning, lush and versatile landscapes it is especially the welcoming and accepting Kiwi spirit and relaxed lifestyle that makes it so easy for everyone to feel at home in Aotearoa.
Whilst my career is rooted in a hospitality environment, I have explored a range of other industries to discover that efficient administration is one of the keys to success for every business. Equipped with a high sensitivity for clients’ needs and expectations and with a passion to cater to and to exceed these I joined Web Wonks as Traffic Controller for the Insights team to help maintain and foster their professional efficiency when it comes to securing as much expert time as possible for our clients.
To explore my physical capacity through high impact cardio workout is a balancing and regenerating counterpart to the mind “workout” in the office and helps raise the measuring scale in all aspects with each milestone achieved.
Justine Van Dam
Sales & Support
I grew up in Canterbury but have well and truly put my roots down in Orewa, Auckland. We love, the people, coastal lifestyle and the great community spirit on the Hibiscus Coast.
I spent my twenties seeing the world, first on my O.E. and then as a long haul flight attendant with Air New Zealand, I decided to hang up my wings after a spell with Emirates based in Dubai. With a career spanning 20 years in the sales environment, I have a collaborative approach and I genuinely care. A Total professional, when working with me you can expect me to be friendly, mature, and dedicated.
Sheryl Grace Eleazar
Traffic Controller - Operations
From my hometown Bicol, I moved to Manila to start my career. I worked as an English teacher with Korean and Malaysian kids. It was a great experience, but I still wanted to find where my career would take me. After a year, I was introduced to a career in the digital field. I spent 6 years in SEO jobs and then eventually switched to Digital Marketing in 2015.
In June 2019, I joined the Web Wonks family. With the work I do with the team, I am learning new knowledge that upgrades my skills daily. It also feels great to work with awesome and motivated colleagues.
Outside of work, I prefer staying at home, watching TV with my husband and spending time with our two adorable but naughty dogs! Whenever there's a chance, we also take a few trips each year to discover new places, immerse in the culture and appreciate unique food cuisines.
Project Manager - Insights
I was born in Waitakere, Auckland and have lived in West Auckland my whole life. I've always loved the scenic atmosphere, set with the song of the native birds in the trees and the muffled humming of cars as they pass in the distance.
I graduated from Auckland's Media Design School in 2013 with a Diploma in Digital Creativity and have been in the digital space ever since. My interest in graphic design was what initially led to my employment at Web Wonks in 2013. I acquired the role of graphic designer to fulfill the creation of static graphic, and animated Google Display & Remarketing ads.
With time my role progressed from being solely a graphic designer, to being fully incorporated into the Operations team. I quickly grasped a depth of knowledge in all aspects of Google platforms, along with numerous other conversion optimisation tools, digital campaign management systems & email marketing platforms. My role has recently altered again, moving into the Insights Team. I'm excited to see where this new direction leads and where I can best aggregate the results we strive to achieve for our clients.
Sales & Support
I was born in Auckland and have lived extensively throughout NZ as well.
I have been involved in various industries over the years including IT, Customer Service, Sales, Fundraising and animal welfare and conservation projects around the world.
I enjoy nature and the outdoors
General Practitioner (Graphics) - Operations
I grew up rurally in Northland on a citrus orchard. I then went on to complete my Bachelor of Communication Design in the Graphic Design pathway at AUT in Auckland. During my last year of study, I began working at Web Wonks as the graphic designer.
After finishing my study, I relocated back to Whangarei and am currently working for Web Wonks remotely. This works out perfectly as I thoroughly enjoy being part of the team but am also able to live in my hometown.
I currently play women’s hockey for Hikurangi. I also enjoy taking our one year old Sydney Silky, Archie, for walks, designing, reading, being outdoors and spending time at all the lovely beaches up here.
General Practitioner (Ads) - Operations
I was born and raised in San Jose City, Nueva Ecija. The “Onion Capital of the Philippines”.
I worked as a Customer Service Representative for 8 years before venturing into Digital Marketing 3 years ago. I am quite certain this is the correct career path for me, as I can see the potential of online advertising.
I believe that digital marketing is the future and I want to be at the forefront of the pack when it has become the norm. I joined Web Wonks July, 2017 as part of the Operations Team. I have already learned so much from my colleagues and superiors, and I continue to grow with the company.
I love travelling! The Philippines is an archipelago that consists of more than 7,000 islands. It would take you years to run out of new places to visit. I also love surfing and free diving.
Project Manager - Insights
I was born and bred in Pakistan, a country famous for its natural beauty, sports and food. I come from a Computer Science background. I moved to New Zealand early 2018, and since then, I have fallen in love with the place as well as its people.
I did my Master's degree in Data Analytics (Business) from Massey University and joined Web Wonks as a Project Manager for the Insights team. I have always been fond of playing with data because I understand the relevance of data in the current circumstances and I know how the right manipulation of data, in combination with the correct technical and programming skills, can lead to some amazing insights. I have always been open to challenges and experiencing new things.
Coming to work, it’s amazing how much I have accomplished in such a short time. Web Wonks is like a family to me and in a very short time, I have settled here and started to love it! I am committed to provide the best of my knowledge to our clients and make the business flourish by making the appropriate use of the data, in the right direction!
General Practitioner (Analytics) - Operations
I was born and raised in the Philippines. After completing my Bachelors degree in Information Technology, I worked as software testing support for a telecommunications company.
After a few years, I shifted to digital marketing where I’ve seen a great impact on my career development. I started working with Web Wonks in August 2018. In a short span of time, I’ve gained a lot of knowledge and will always be grateful for the opportunity.
I am into traveling and exploring different islands in the Philippines. I’m also into landscape photography, as you get to express how you feel. Planning to travel other countries in the near future.
Project Manager - Insights
I was born and raised here in Auckland, where I went on to study Film & Media at Auckland University.
In 2012, I moved to London, where I worked in the field of Broadcasting & Media. After an amazing 5 years of working and travelling abroad, the need for a NZ summer saw me return to the motherland in December 2016.
I enjoy creating strong relationships, both with clients as well as within the Web Wonks team. I draw huge satisfaction from the buzz of delivering exceptional results for clients and helping them to exceed their goals. With a can-do attitude, I am always up for a challenge and am prepared to step up to get any job done – no matter how big or small!
Out of the office you’ll find me at the beach, completing a marathon or trying out Auckland's latest eateries.
I am a graphic and web designer, multimedia artist, and e-Commerce expert. I have been in the digital marketing industry for the last seven years ever since I got my degree in Computer Science. My skillset includes UI and UX Design, e-Commerce marketing, and everything digital.
Sales & Support
Michelle lives and works on her lifestyle property at Whangapoua Beach, Coromandel Peninsula, with her husband Lance.
Michelle has a Bachelors Degree in Hospitality Management, worked in the Queenstown tourism / marketing industry and in 2010 started a community newspaper which grew significantly. This was sold in 2016 so they could develop their accommodation business further.
Together with Lance, they are a dynamic team and thrive on working 'smarter, not harder'; thus allowing them to live aboard during New Zealand winters.
General Practitioner (Ads) - Operations
I was born in the province of Quezon and migrated to Metro Manila in 2010 when I started my college degree, B.S. Mathematics at Polytechnic University of the Philippines (PUP).
I graduated in 2014 and was fortunate that my first job was towards Search Engine Marketing. I gained a lot of experience on both SEM and Analytics throughout my stint there. I spent almost 6 years in my previous company before joining Web Wonks last February 2020.
I'm a sports person and love playing basketball with friends and colleagues. In my free time I enjoy watching movies or a good series on Netflix.
Sales & Support
I was born on the North Shore of Auckland.
I have a background as an Automotive Mechanic for 19 years.
I enjoy all sorts of sports eg, Rugby League, Rugby, Cricket etc.